Data Collection · Consent and basis · Component

The purpose

What it was collected for, which constrains what it may be used for — because the useful new analysis is frequently the one that would breach it.

The deliverable

What it is

Purpose limitation is the constraint that bites operationally. Data collected to deliver a service cannot simply be used to train a model or to target advertising.

It also constrains collection: data collected because it might be useful has no stated purpose and therefore no basis.

One level in

What it is made of

Each element is a constituent part of the component. Follow one to see the attributes it carries.

  1. The stated purpose

    What the data was collected to do.

    3 attributes: Purpose · Specific · As told to people

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  2. The new uses

    Uses proposed after collection.

    3 attributes: Proposed use · Compatible · What would be needed

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  3. The minimisation

    Whether more is collected than the purpose requires.

    3 attributes: Field · Required for purpose · Ever used

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“To improve our services” excludes nothing and is therefore not a purpose.