Established model
Stage-gate
Robert G. Cooper · 1986
Work proceeds in stages separated by decision points where a project can be stopped.
Its place in the frameworkTime Core›Project management
What it does
Each gate asks the same three questions — is it still worth doing, are we doing it well, and what would justify continuing — with criteria agreed before the answer is known. The gate that matters is the one where a project is killed, and its absence is why organisations carry projects nobody believes in for years.
- Reach for it when
- Where several initiatives compete for the same money and none of them ever ends.
- Where it stops
- Applied rigidly it is slow and rewards documentation over evidence. Cooper’s own later work loosens the gates considerably for exactly that reason.
Robert G. Cooper, Winning at New Products, Addison-Wesley, 1986.
Why it sits at Project management
Getting defined work done by a date: agreeing what it is, sequencing what depends on what, running it, and ending it properly.
A model is only useful when you reach for it at the right moment. This one answers a question that arises here — so it is filed here, and nowhere else. These are the working areas it serves:
- Defining the workScope-definition practice and the requirements literature on ambiguity as the dominant source of rework.
- SequenceCritical-path analysis, and the constraint literature on dependencies rather than effort as the binding limit.
- Running itEarned-value and flow-based approaches to progress, and the research on optimism bias in self-reported status.
- ClosingPost-implementation review practice, and reference-class forecasting, which uses recorded outcomes to correct estimation.
What it touches elsewhere
Nothing in a business is decided on its own. A conclusion reached with this model at Project management lands in these other cores, whether or not anyone follows it there.
- Goal CoreA project exists to achieve a goal; where it cannot be traced to one, it is activity.
- Business CoreProjects consume the capacity of people who also have operational work, which is where most delays originate.
- Contingency PlanningWhat happens when a project slips is decided there, and it should be decided before it slips.
- Data CoreEstimate accuracy is measurable and improves only when it is measured.
Filed at the same place
These answer questions that arise at Project management too. Where they disagree with this one, the disagreement is the useful part.
- The critical path methodThe longest chain of dependent tasks sets the finish date, and only that chain does.
- ScrumFixed short cycles producing something usable, with the plan reconsidered at the end of each one.
- The RACI matrixFor each task, name who does it, who answers for it, who must be asked and who must be told.
- The Gantt chartEvery task drawn as a bar against a calendar, so that duration, overlap and sequence can be seen at once.
Elsewhere in Time Core
These are other people’s models, named here so you can go to the source and use them properly. The Omnigoal is not affiliated with their authors and is not endorsed by them; nothing of theirs is reproduced here — no canvas, no diagram, no wording. Each is described in our own words, with the originator credited, because the framework is a place to put thinking, not a replacement for the people who did it. Model names and trademarks belong to their respective owners and are used here only to refer to the work itself.
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