The included elements

What comes with each item as standard, including the parts nobody priced.

The part

What it is

Onboarding, support, warranty and flexibility are all part of the offer and are usually absent from the description of it.

Elements that are provided but not described are the ones customers discover and the ones competitors are not judged against.

The smallest level

The attributes it carries

Each attribute is one of the framework’s shared types. What a date is, and how it is written, is defined once for the whole model — the note here says what it means in this particular place.

Element
The included component, named so that it can be valued or removed deliberately.
Text shared type
Standard or optional
Distinguishes what everyone receives from what is negotiated case by case.
Choice shared type
Cost to provide
What it costs you, which is what reveals the elements given away unpriced.
Money shared type