Partners · Partner selection · Component

The partnership case

What the partnership is for, and why it beats building the capability, buying it, or doing without.

The deliverable

What it is

Partnerships are frequently entered because an opportunity appeared rather than because a need was established. The case is what distinguishes the two.

It is also what the partnership is later reviewed against, and its absence is why so many partnerships are renewed without anyone being able to say whether they worked.

One level in

What it is made of

Each element is a constituent part of the component. Follow one to see the attributes it carries.

  1. The need

    The capability, access or capacity the organisation lacks.

    3 attributes: Need · Need type · Linked to

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  2. The alternatives

    Building, buying, hiring or doing without, each costed against the partnership.

    3 attributes: Alternative · Cost · Why rejected

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  3. The success definition

    What the partnership must produce for it to have been worth doing.

    3 attributes: Success outcome · Target · By when

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If the need cannot be stated without naming the partner, the case is being written backwards.