What is personalised · The inventory · Element
The orphans
Personalisation nobody owns.
The part
What it is
Built for a campaign that ended, or by someone who has left. It continues running and affects the experience.
Each is a candidate for removal and each requires someone to establish that nothing depends on it.
The smallest level
The attributes it carries
Each attribute is one of the framework’s shared types. What a date is, and how it is written, is defined once for the whole model — the note here says what it means in this particular place.