Whether it works · The customer measure · Element
The longer term
Whether the effect holds.
The part
What it is
Retention and repeat behaviour over months rather than conversion in a session. Short-term gains that reduce retention are a common pattern.
The control makes this measurable and is the only thing that does.
The smallest level
The attributes it carries
Each attribute is one of the framework’s shared types. What a date is, and how it is written, is defined once for the whole model — the note here says what it means in this particular place.
The other elements in the customer measure
The effort
Whether the customer had to do less.
LearnThe satisfaction
Whether customers report a better experience.
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