The education cost

What teaching the market would take.

The part

What it is

Time and money, and the recognition that the education benefits every competitor equally.

A market requiring education is a market where the second entrant has a structural advantage.

The smallest level

The attributes it carries

Each attribute is one of the framework’s shared types. What a date is, and how it is written, is defined once for the whole model — the note here says what it means in this particular place.

Estimated cost
What educating the market would take.
Money shared type
Time required
How long before recognition is widespread.
Duration shared type
Benefits competitors
Whether the education is appropriable at all.
Choice shared type