Quarterly objectives · The measure per objective · Element

The baseline

Where the measure stood when the quarter began.

The part

What it is

Without a baseline, a threshold is a number with no meaning. Improvement cannot be distinguished from a starting position that was already good.

Recording it at the start also removes the temptation to reconstruct a flattering one at the end.

The smallest level

The attributes it carries

Each attribute is one of the framework’s shared types. What a date is, and how it is written, is defined once for the whole model — the note here says what it means in this particular place.