Short term goals · Quick wins · Component

The candidate list

Everything that could plausibly land early, before filtering — the raw pool the selection is made from.

The deliverable

What it is

The list is written before the criteria are applied. Filtering while generating produces a short list of the obvious, and the useful candidates are rarely obvious.

The important column is whether the candidate borrows from the main effort. A quick win funded out of the core work is not a win.

One level in

What it is made of

Each element is a constituent part of the component. Follow one to see the attributes it carries.

  1. The candidates

    Each thing that could be finished and seen within a few months.

    2 attributes: Candidate · Time to land

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  2. The cost

    What each candidate would take, and where the capacity comes from.

    2 attributes: Effort · Capacity source

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  3. The audience

    Who would notice each candidate if it landed.

    2 attributes: Who notices · Visibility

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Mark the capacity source honestly. A quick win borrowed from the main effort is a delay with better optics.