Quick wins · The visibility plan · Element

The channels

How the win reaches each audience.

The part

What it is

The channel determines whether it registers. A line in a monthly report reaches nobody who was not already looking.

Timing matters as much as channel: a win communicated three months after it landed reads as filler.

The smallest level

The attributes it carries

Each attribute is one of the framework’s shared types. What a date is, and how it is written, is defined once for the whole model — the note here says what it means in this particular place.