Strategic goals · Horizon and measures · Component
Supporting measures
Context indicators, explicitly marked as not decisive.
The deliverable
What it is
Supporting measures are worth keeping. What they must not do is compete with the primary measure for the decision, which is why the marking matters.
Their real function is diagnostic: when the primary measure moves unexpectedly, these are what explain it.
One level in
What it is made of
Each element is a constituent part of the component. Follow one to see the attributes it carries.
The context measures
Indicators that help interpret the primary measure.
3 attributes: Measure · What it explains · Standing
LearnThe guardrails
Measures that must not deteriorate while the goal is pursued.
3 attributes: Guardrail · Floor · Watched by
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Most strategic goals can be achieved by damaging something else. The guardrail is what catches it before the horizon does.
The other components in horizon and measures
The horizon
The date by which the goal is expected to have landed — set so that the goal is capable of being late.
LearnThe primary measure
One indicator with a stated threshold, agreed as decisive. A second usually means the first was not trusted.
Learn