Capability comparison · The dimensions · Element

The criteria

The dimensions buyers actually use.

The part

What it is

Extracted from won and lost deals and from buyer interviews, in the buyer’s language rather than the product team’s.

Six is usually enough. Longer lists include everything anyone has ever mentioned.

The smallest level

The attributes it carries

Each attribute is one of the framework’s shared types. What a date is, and how it is written, is defined once for the whole model — the note here says what it means in this particular place.