Vision Core · Responsibility · Module

Commitments and targets

What the organisation commits to about its material impacts, measured from a recorded baseline, with milestones close enough to be missed and an owner who would notice.

The idea

How it works

A commitment is only as firm as its baseline. A target to reduce something by forty per cent says nothing until the starting value, the year it was measured and the method used are written down, along with the rule for when the baseline may be recalculated. Without those, the target can be met by redefining the starting point.

Long-horizon commitments need interim milestones that fall inside the current leadership’s tenure. A date twenty years away is useful for direction and useless for accountability; the milestone three years out is the one somebody can be asked about. External frameworks such as the Science Based Targets initiative provide a reference for what a credible climate target looks like, and whether to seek validation is itself a decision worth recording.

Working with it

In practice

  1. 01

    Commit only on material topics

    Targets on issues the materiality assessment did not rank as material spend effort and credibility on the wrong things.

  2. 02

    Record the baseline with its method

    Value, year, boundary and calculation method, plus the rule for recalculating it after an acquisition, a divestment or a method change.

  3. 03

    Place a milestone inside the current planning cycle

    At least one checkpoint should fall where today’s decision-makers will still be answerable for it.

  4. 04

    Name the levers, not only the number

    A target without the actions expected to deliver it is a forecast of hope. The pathway lists what will actually change.

One level in

The components of commitments and targets

A component is something that exists afterwards which did not exist before — a deliverable or a mechanism, not an intention.

  1. Target register

    Each commitment in exact wording, with its scope, baseline, horizon and accountable owner.

    Learn
  2. Target pathway

    The interim milestones, the levers expected to deliver them, and what the pathway depends on outside the organisation’s control.

    Learn

Ask what the baseline was, and in which year. If the answer takes more than a minute to find, the target cannot yet be checked.