Competitors · Monitoring · Component
The trigger
What development counts as worth reporting — a defined threshold rather than an unfiltered feed.
The deliverable
What it is
An unfiltered feed produces fatigue and then inattention, which is worse than no monitoring because the organisation believes it is watching.
A threshold set in advance means a notification is always significant, which is what keeps it being read.
One level in
What it is made of
Each element is a constituent part of the component. Follow one to see the attributes it carries.
The false positives
How often the trigger fires and nothing follows.
3 attributes: Fired · Acted on · Adjust
Learn
A trigger that fires often and produces no action is training the recipient to ignore it.
The other components in monitoring
The watch list
What is monitored, with the decision each item would affect — because an item with no decision attached is interesting rather than intelligence.
LearnThe owner
Who watches, and how often they actually look — because collective monitoring does not happen and its absence is silent.
Learn