Vision Statement · Reachability · Component
The belief check
Whether the people who would have to deliver it privately think it is possible — because public agreement is universal and predicts nothing.
The deliverable
What it is
A vision nobody privately believes produces cynicism rather than effort, and the cynicism attaches to everything else leadership says afterwards.
The reading has to be anonymous or it is worthless. Asked openly, everyone agrees, and the agreement carries no information.
One level in
What it is made of
Each element is a constituent part of the component. Follow one to see the attributes it carries.
The reading
What proportion privately think it is achievable.
3 attributes: Believe achievable · Asked of · Asked
Learn
The most common reason people disbelieve a vision is that the last ambitious statement went nowhere.
The other components in reachability
The gap
The distance between where the organisation is and where the vision puts it — stated in both directions, because the size is what determines whether anyone believes it.
LearnThe conditions
What has to become true, separated into what the organisation controls and what it does not — because a vision resting entirely on the second is a forecast.
Learn